How Innovation Happens

Ever wonder how Michael Dell came up with the idea to create his own computer company? Or how Pierre Omidyar dreamed up the online marketplace eBay? Or how Jeff Bezos came up with the bold moves needed to develop Amazon.com into one of America’s most successful companies? “I always thought creativity was genetic — that some people have it, some people don’t,” Jeff Dyer said. But that was before he did six years of research at BYU. Now, he thinks otherwise. One key characteristic among the visionaries? The tendency to ask questions — a lot of them — and to challenge the status quo — plenty.

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How Innovation Happens